What "own" means here.
We use the word carefully. This page spells out what you control, what you don't, and what happens if you leave.
What you control
- Your ad budget. Every dollar goes to your campaigns. You get a monthly report of what was spent, and unused budget carries over to the next month.
- Exclusive delivery. Leads from your campaigns are delivered to you. We don't resell them.
- Your lead records. You keep access to them under your service agreement.
- Your data in your CRM. Use your own system, or ours with export built in.
- Your reporting. You see spend and results, not just a lead count.
If you leave
Your lead records can be exported, and your CRM data goes with you. Any unused ad budget is handled under your service agreement.
What ownership doesn't mean
Owning a lead record doesn't automatically give you permission to sell a consumer's personal information or to transfer their marketing consent to someone else.
- Privacy laws and consumer consent still apply to every lead.
- Telemarketing and Do Not Call rules apply to how you contact people.
- Ad platforms have their own rules for lead ads and data use.
- Insurance advertising and licensing rules apply to insurance leads.
We keep the claims on this site accurate. We don't say every lead vendor resells leads, and we don't promise results.
Run your own lead engine.
Tell us your market and budget. We'll show you what a managed campaign looks like before you spend anything.